We’ve seen nail art, nail polish, nail art supplies, nail care, nail arts and more.
But what about nail art that doesn’t get much play, and how does it do that?
In an effort to help nail artists and designers understand what makes nail art so successful, Recode will host a live event on Friday, May 11, to delve into how the art is doing and why.
We’re asking you to join us in asking the right questions.
What are the key ingredients to nail art?
To nail art’s benefit, the ingredients that make it great need to be in perfect balance.
“It’s about a perfect balance of color, texture, density and precision,” says Kristin Sjostrom, a co-founder of Sjothar Studios in Berlin.
“There is a lot of variability in the formulas, but if you apply the right color and texture it’s gonna turn out beautifully.”
For example, in the past, nail artists have had to experiment with different formulations and formulas in order to nail designs that were unique and unique to each client.
Now, the key is to combine those elements to create something that’s both versatile and that can be easily applied.
To nail a nail, you need to create a pattern.
“The formula has to be the exact same across multiple designs,” says Sjotar.
You have to do this because nail artists want their clients to get as close to their designs as possible.
For example, the more intricate your design, the harder it will be to apply a formula that has different texture and density across multiple colors and densities.
“It’s a very complicated formula, but it’s also very effective,” Sjosstrom says.
“For example a nail artist may want to make a very light-to-medium polish with lots of color and a very thick formula.
If you do it this way, you’re going to need a lot more product.”
To create a nail that looks like it’s from the ’90s, a nail polish must be strong, and you need a strong base coat.
This is a crucial ingredient because you need the base coat to create the look of a nail and also protect the surface of the nail from being damaged by oils and other materials.
“You want to be very thin on top of the base,” Sjoostrom says, adding that a good base coat will protect the nail and give it a glossy finish.
“If you’re too thick you’re putting too much pressure on the nail.”
To nail designs with lots and lots of details, you want to paint them using a very fine brush or gel that will cover the surface.
This will give the shape a good amount of depth.
“But don’t use a brush or a gel that’s too thin,” Sjaostrom warns.
“We’ve found that you need more paint and more pigment to achieve the same effect.”
The best part of this process is that you can create your designs from scratch.
This means you can start with something that is just a single color and add as many colors as you want.
For instance, if you want a solid base coat, you can paint it with one of the three different formulas, and add more layers and shades.
Sjostro is a big fan of the “two-color approach,” which is a great way to achieve a more complex design with only one color.
“When I’m working on a design, I have to create two different styles, and then work on a third,” she says.
For a nail design, that’s where she recommends starting with a lighter base coat and adding a few more colors.
“You need to paint the whole design and add color and contrast,” Sjiostrom adds.
“Then you have to paint over the design, but don’t add a lot or a lot too much.”
If you have a great idea for a nail art creation, you should be able to ask your clients for ideas on how to achieve it.
“Most nail artists don’t have a specific process,” SJostrom explains.
“Instead they just want to create nail art.
That’s how they know how to do it.”